From Queries to Conversations: How AI Is Changing Oracle Reporting

A controller in 2018 wrote a request, an analyst wrote a query, and three days later a report arrived. A controller in 2025 asks a question and gets an answer, the SQL behind it, and a follow-up suggestion before they finish their coffee.

What 'Conversational' Actually Means

Not 'chat bolted onto a dashboard.' Conversational analytics means the system holds context across questions: 'show me AP spend in EMEA last quarter' → 'now break that down by vendor' → 'flag anything over 20% variance.' Each turn refines the last.

Why Oracle Customers Get There First

Oracle EBS and Fusion already enforce strong segment hierarchies. SplashAI uses those hierarchies as the semantic backbone. The AI is not guessing what 'cost center 240' means — it knows.